Dan Heath

Obviously, I’m aware of the lack of a Kindle Store button in my Kindle for iOS app. However, I recently discovered the hoops Amazon is jumping through to avoid the possibility of paying the in-app purchase fee to Apple. I was re-reading the fantastic book,  by Chip and Dan Heath (highly recommended), and they referenced […]

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Book publishing is not commonly identified with the sort of risk-taking that one would associate with, say, the Sergey Brins and Steve Jobses of the world. And, the last company one might expect to see out on a proverbial limb would be a publisher of dictionaries (a tradition-bound format if there ever was one)—yet it was no less a player than the stalwart Merriam- Webster that over a decade ago risked it all, so to speak, by putting its dictionary online for free. “One of the reasons we [offered early on] our biggest best-seller on the Web is that, if we take seriously that