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Six months after the imprint's re-launch, Pelican is striving to become even more available to that 'vast reading public' with a new website that blurs the line between ebooks and online browsing.
It works like this. You sign up, read a chapter and- if you like the book - buy it for £4.99. It's then available on any internet-connected device, with passages you've highlighted and your reading position saved and synced across them all;
Penguin Books has officially revealed a new identity for its relaunched Pelican imprint, home of many a non-fiction classic. Publishing May 1, cognitive scientist Bruce Hood's The Domesticated Brain is one of the first titles to be released...
Earlier today @PenguinUKbooks tweeted two 'reveals' of the redesigned Pelican logo, which is a continuation of the bird in flight designed by Edward Young and used on the series' covers when first launched in the late 1930s. (William Grimmond later refined the design of the logo.)
