Macmillan has acquired cookbook and recipe Web site Cookstr. Founded in 2008 by Katie Workman and Will Schwalbe, Cookstr has reached as many as eight million unique visitors a month via its own consumer-facing recipe web site, as well as powering recipe searches in partnership with other organizations. Terms of the deal were not disclosed.
Schwalbe, formerly senior v-p and editor-in-chief of Hyperion Books, and at William Morrow and Company, will stay on to lead Cookstr, as well as assuming the additional role of v-p of editorial development and content innovation for Macmillan.Will Schwalbe
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