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Educational publisher Pearson has rebranded as it looks to grow its business to become the ‘world’s learning company’.
The ambition behind the new brand is to unify Pearson’s portfolio of products and services under one master brand, distinguish Pearson from its competition and to drive global awareness.
It builds on Pearson’s heritage but has a modern design equipped for the digital age, as Rebecca Sinclair, VP global brand architect at Pearson, explained.
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