A story out of the annual meeting of the American Academy of Ophthalmology adds another dimension to the ebook/print dynamic, reporting that backlit tablets aid patients suffering from visual problems to read comfortably:
"Overall, users with moderate vision loss increased their reading speed by 15 words per minute on average. Patients with the poorest vision –– 20/40 or worse in both eyes –– show the most improvement using backlit tablets compared to print."
The study suggests that use of such devices could help those patients achieve near-normal levels for pleasure reading, which is astounding.
—Brian Howard...
Managing the New Customer Relationship: Strategies to Engage the Social Customer and Build Lasting Value
Engage!: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web, Revised and Updated
