Advertisement
 

Brian Jud's Beyond the Bookstore

Brian Jud

15 Tips for Negotiating Large, Non-returnable Sales of Your Books (Part One: Tips 1-5)

Negotiating a large sale of your books with a professional corporate buyer is not easy, particularly when you are not experienced at dealing with them. The 15 tips described over the next three blog entries will help you navigate the variety of personalities and circumstances with which you will have to deal, now that you have made the transition from publisher to consultant. Read More >>

 


Joe Wikert's Digital Content Strategies

Joe Wikert

Why You Need to Experiment with Content Sponsorship

Every type of content is facing downward pricing pressure. Free online news has disrupted the newspaper industry.
Read More >>

 


Leading Thoughts

Forward-Thinking Industry Professionals

Legacy Publishing Isn’t Broken. It Just Has A Declining Value Proposition.

I'm continuously struck by the discombobulated nature of discussions about publishing. This haze is a problem, because if you can't have a well-structured and properly framed discussion, you can't solve problems. Publishing is littered with problems, and solving these problems should be the primary aim of any "disruptive" publishing enterprise. Read More >>

 


The Learning Curve

Ellen Harvey

What Publishers Can Learn from TV

Nate Hoffelder of The Digital Reader published a blog Tuesday hyping a U.K.-based survey that bears good news for ebook lovers. According to UK reading charity Booktrust, ebook adoption is at 29% among respondents. Good news, right? Perhaps, but in light of a more worrisome number, I'm less ecstatic. Read More >>

 


Literally Speaking

The Stories Behind the Stories We Publish

Lynn Rosen

A Vending Machine That Delivers Literature

In a trendy coffee shop called Elixr, on a side street off of Philadelphia’s toney Rittenhouse Square, there is funky décor, loud music, strong coffee, and, by the door, a small vending machine. From this machine, for two dollars, one can purchase not cigarettes or candy or any of those other typically unhealthy vending machine wares, but, instead, a short story. Read More >>

 


Hot Topic

Thinkers on the Leading Edge

A Polygamist In Your Inbox: How a Pair of Unknown Authors Sold a Bunch of Books

Successful authoring requires successful marketing. Here are some marketing rules Joanne Hanks and I followed in creating and marketing what has become, we are grateful to report, a successful self-published book.  Read More >>