On the last day of March, Book Business held its first Executive Summit on Digital Publishing. The objective of the event was to provide publishing leaders proven tactics on restructuring their company for the digital era, harnessing the power of data analytics, and utilizing new bookselling and marketing channels. The inaugural event was well received by attendees.
To grow their businesses, publishers of all sizes must get all of their products, both print and digital, to market faster. How can they do this? By building structured content in HTML that can serve as a single source of truth for all outputs. Attend this webinar to learn how the world's top publishers are working on the front lines of modern publishing workflows to build structured content that puts them ahead of the competition.
As is the case when any emerging technology is shaking up a market, there are facts and misconceptions that surround that technology. When book publishers think about digital printing, several associations-negative and positive-may come to mind: cost-savings, short-runs, low quality, flexible, amateur...
Publishers today are under increasing pressure to meet shorter time to market demands, build more products through content reuse, and automate the entire lifecycle of content development. Join HarperCollins and Book Business as they discuss: the pros and cons of transformation projects, best practices, and lessons learned.
This week Book Business will be attending BookExpo America and the IDPF Digital Book 2014. I encourage you to look for our associate editor Ellen Harvey and myself as we cruise the exhibit halls and educational sessions. Please stop us and say hello. (Or drop us an email at firstname.lastname@example.org or email@example.com.)