Why Owning An Inexpensive Kindle Could Cost You Hundreds

Amazon's strategy with its Kindle e-readers and tablets has always been pretty clear: bring in more customers, even at a loss, so long as they partake of the online retailer's panoply of services, from e-books to streaming movies. Unlike rival Apple, which sells its devices at a premium, Amazon has seemed more or less happy to break even or lose money on its devices. Now, a report based on research by Consumer Intelligent Research Partners (CIRP) shows how shrewd that strategy may be.