Barnes & Noble and Best Buy Announce Nook Partnership
"To date, we've limited NOOK distribution to Barnes & Noble retail and online stores and the customer response to our eBook Reader has exceeded our expectations. We have enormous respect for the Best Buy organization and its focus on providing technology solutions for millions of customers. We're thrilled to bring NOOK, the BN eReader and our digital content expertise to Best Buy and its loyal consumer electronics-focused audience as a perfect complement to the book-loving Barnes & Noble customer," said Kevin Frain, executive vice president of e-commerce, at Barnes & Noble.com. "Through this partnership, Best Buy customers will now have new and easy ways to access our expansive digital library on a variety of computing and mobile devices through BN eReader software and the Barnes & Noble eBookstore."
- Places:
- New York, NY
- United States