Are the E-book ‘Barbarians at the Gate’?
E-book sales continue to grow, and some in the industry anticipate an e-book era is near.
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Spilka believes initiatives like Mobipocket—a subsidiary of Amazon.com—will boost e-book sales growth. She also anticipates mobile phone content will start to gain traction.
Hawkins says Sony’s release of its Reader, which addresses consumers’ key usability requirements for e-book readers—portability, and having a paper-like display and long battery life—“is an indicator that the technology has come along to the point where it can meet consumers’ expectations for this type of product.”
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Brian R. Hook
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