This webinar—moderated by Barb Pellow, associate, InfoTrends, and principal, Pellow & Partners—will share with you how leading publishers are blending books, communities and social networking to drive business.
Speakers will include: Brett Cohen, vice president, Quirk Books; Malle Vallik, director of digital content & social media, Harlequin Enterprises; Jayne Hoogenberk, community manager, eHarlequin.com and Liz Perl, vice president of marketing, Simon & Schuster.
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%0D%0ARecognizing%20the%20importance%20of%20social%20networking%20in%20the%20lives%20of%20today’s%20teen%20readers,%20publishers%20are%20blending%20Web%20sites%20and%20social%20media%20with%20new%20book%20releases%20to%20start%20conversations%20and%20keep%20them%20going.%20They%20are%20looking%20for%20opportunities%20for%20readers%20to%20not%20only%20order%20and%20review%20new%20titles%20online,%20but%20also%20to%20share%20their%20enthusiasm%20for%20books%20with%20fellow%20members%20of%20social%20networking%20sites;%20communicate%20with%20authors;%20and%20use%20a%20variety%20of%20up-to-date%20digital%20tools%20to%20express%20interests%20and%20opinions.%0D%0A%0D%0Ahttps%3A%2F%2Fwww.bookbusinessmag.com%2Farticle%2Feditors-note-book-business-present-making-books-social-webinar%2F" target="_blank" class="email" data-post-id="5146" type="icon_link"> Email Email 1 Comment Comments