Book Business’ 132 Business Tips Business Tips
As the year comes to a close, many of us stop and look at the obstacles and opportunities we will face in the year ahead. Book publishers may have their work cut out for them in this area, as they continue to adapt their business models, workflows and staffs to satisfy their audiences’ hunger for multimedia. Publishers
continue to battle rising manufacturing costs. They need to develop multimedia marketing plans and publishing models to reach the largest audiences. They need to sell more, while managing inventory more efficiently. The articles in this special feature offer 132 tips to point you in the right direction, as you turn the corner into 2007.