‘Harry’ Will Be ‘Prince’ of Paperbacks, Podcasts
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This time around, the marketing of the 672-pager will involve Scholastic presenting five episodes of a Web podcast featuring the input of a panel of three Potter aficionados. Cheryl Klein, who oversees the copy editing process of the series, Melissa Anelli, who runs the Leaky Cauldron fan site online and Emerson Spartz of MuggleNet.com, who created the popular all-things-Potter Web site, will join forces with the publisher to talk about how this most recent book fits into the series.
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- Companies:
- Scholastic Inc.
- Places:
- Los Angeles
- U.S.
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