IDPF Working Group Improving on EPUB Format for E-books
Vice Chairman of the EPUB 2.1 Working Group Garth Conboy discusses how the new version will benefit book publishers.
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Joe Keenan
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I think there's a realization that your average trade press novel … what kind of interactivity do you do in it that makes sense? Before there was talk of, “Well, we could do interactive front- and end-matter interviews with the author or forms you fill out to get additional content,” things like that. I can see islands of interactivity making sense in the normal trade press book space, but much more so in the newspaper and magazine space where you're going for higher content fidelity. Embedding a video makes real sense in a news story or magazine article. ... The stuff we're doing with rich media and interactivity will provide a cross-reading system way of doing that.
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Joe Keenan
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Joe Keenan is the executive editor of Total Retail. Joe has more than 10 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.
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