OverDrive to Preview Library eBook Data at London Book Fair
Report to Provide Insights on How Readers Use Public Libraries to Discover Books and Authors
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www.overdrive.com<%2Fa>)%20will%20announce%20at%20the%20London%20Book%20Fair%20(Booth%20X700)%20April%2016-18,%20the%20first%20of%20a%20series%20of%20"Big%20Data"%20reports%20analyzing%20billions%20of%20eBook%20impressions%20and%20other%20data%20collected%20from%20across%20its%20network%20of%2018,000%20public%20and%20school%20libraries.%0D%0A%0D%0Ahttps%3A%2F%2Fwww.bookbusinessmag.com%2Farticle%2Foverdrive-preview-library-ebook-data-london-book-fair%2F" target="_blank" class="email" data-post-id="3266" type="icon_link">
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"OverDrive's valuable eBook data confirms the benefits that books and authors in library channels enjoy in terms of exposure and discovery to a highly desirable audience," said Alexis Wiles, OverDrive Manager of Publisher Relations. "We've seen the popularity of both frontlist and midlist titles soar in the library, building a loyal following not only through the volume of impressions, but also in conjunction with targeted publisher campaigns and the various social and readers' advisory features included in the library websites."
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