News & Trends: eBooks ... By the Numbers
Like a Kid in an E-bookstore
Scholastic estimates that e-books comprise, on average, 10 percent of sales for titles available in both print and e-book formats. The company has increased its digital investment from $20 million to $30 million for 2011. Scholastic plans to launch this fall a proprietary e-reader software and an e-bookstore for kids.