Behind Simon & Schuster’s New ‘Green’ Initiative
Simon & Schuster executives talk about launching an environmental policy that outlines companywide goals, including increasing the use of recycled fiber by 150 percent.
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www.SimonSays.com<%2Fa>)%20has%20launched%20a%20major%20environmental%20initiative%20and%20paper%20policy.%20As%20a%20result%20of%20this%20new%20initiative,%20the%20New%20York-based%20publishing%20company%20will%20aim%20to%20increase%20the%20amount%20of%20recycled%20fiber%20in%20the%20paper%20used%20to%20manufacture%20its%20books.%20It%20follows%20in%20the%20footsteps%20of%20Random%20House%20Inc.,%20which%20launched%20a%20similar%20initiative%20last%20year.%20For%20its%20books%20printed%20and%20bound%20in%20the%20United%20States,%20Simon%20%26%20Schuster%20plans%20to%20increase%20from%20its%20current%2010%20percent%20to%0D%0A%0D%0Ahttps%3A%2F%2Fwww.bookbusinessmag.com%2Farticle%2Fsimon-andamp-schuster-executives-talk-launching-environmental-policy-outlines-companywide-goals-including-increasing-use-recycled-fiber-150-percent-84213%2F" target="_blank" class="email" data-post-id="4620" type="icon_link">
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Simon & Schuster also has established a list of companywide “Eco-Friendly Practices.” Many of the practices were already in place, Rothberg explains, while others are relatively new, including the launch of an electronic manuscript program in the sales division. As a result of this program, all Simon & Schuster sales reps have been given an e-book reader and will now download manuscripts, replacing the need for photocopied manuscripts. The company estimates that this initiative has the potential to reduce the number of manuscripts reproduced for its sales division by 20,000 per year.
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Janet Spavlik
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