Study Finds Book Club Members Are Rapidly Adopting E-Books; BookMovement and Open Road Launch E-Book Club
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BookMovement and Open Road are launching the e-book club to meet the needs of book club members who are rapidly adopting e-books. An Open Road/BookMovement survey of BookMovement’s 32,000 book clubs and their e-book reading habits revealed that book clubs are ahead of the e-book curve:
* Over 48.5% of participating book club leaders (1,833 participants) read e-books and own e-book devices (versus 12% of Americans, as per Pew Research)* (full study attached)
Book Movement said: “We are very excited to be launching this e-book club and hosting it on our newly redesigned website. Open Road is the perfect partner to help us create new ways of connecting book clubs to each other and to authors and in the e-book realm.”
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