It was about five years ago that we first wrote about best selling author
Paulo Coelho revealing that he was eagerly helping create pirate foreign translations of his books, and noting that sales of legitimate copies always seemed to increase whenever he did this. The first time this happened was in Russia, where the Russian translation resulted in his books -- which had almost no market previously -- suddenly shot up into huge sales (from less than 1,000 to over 100,000).
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