Trade Publishing Increases Nearly 7%, Ebooks Grow Nearly 45%, According to "BookStats" Industry Survey for 2012
New York; May 15, 2013 – The US Trade publishing industry – which produces general-interest fiction and non-fiction for adults, children and young adults – experienced significant overall growth in 2012, with eBooks increasing 45% over the past year while hardcovers and paperbacks held steady, according to the just-released BookStats Volume 3, the most comprehensive survey capturing the size and scope of the US book publishing industry.
According to BookStats, total net revenue for the Trade publishing sector was $15.049 Billion in 2012, an increase of +6.9% over 2011. The overall US publishing industry – including Trade as well as K-12 School, Higher Education and Professional/Scholarly Publishing, – was $27.124 Billion for 2012.
The new edition of BookStats, co-produced by the Association of American Publishers and the Book Industry Study Group, is now available for purchase.
Some highlights of this year’s report:
Trade publishing saw significant growth since 2011 and 2008, the report’s first year
The increases were fueled by a year of strong new releases, particularly in the romance genre, and even more widespread popularity of eBooks than in past years. This growth occurred despite the loss of numerous brick-and-mortar stores in 2012 and a lower cost for eBooks than print books, which translated to higher quantities of eBooks sold. [See Chart 1]
eBooks are now fully embedded in the format infrastructure of Trade book publishing
The consistent growth of eBooks demonstrates that publishers have successfully evolved the technology environment for their content – more so than other historically print-based content industries. eBooks grew nearly 45% since 2011 and now constitute 20% of the Trade market, playing an integral role in 2012 Trade revenue. The most pivotal driver of eBooks remains Adult Fiction, with Children’s/Young Adult also showing strong numbers. [See Chart 2]