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June 2008 Issue

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Distribution in the Digital Age
Observed from 30,000 feet, the modern system for delivering manufactured goods appears little changed from what it was 30, 40, 50 years ago—trucks roll, trains rumble, ships ply the harbors and canals. Only a closer view reveals the logistical revolution...
The Corner Office: Searching for Results?
Travel planning has never been easier. If you want to pack your bags and go somewhere—be it thousands of miles or only a few hours away—a simple Google search will bring you information from hundreds to thousands of sources. So...
Market Focus
With the evolution of the e-book still clearly in its formative years, developments over the past year could perhaps be remembered as a real growth spurt thanks in part to Amazon’s launch of the Kindle. Reviews on the digital device...
The Top 30 Book Manufacturers
Speak to just about any book manufacturer these days about his or her business, and you’re likely to hear a laundry list of concerns: an economy teetering on the edge of a recession, paper’s rising costs and tighter supply, the...
Wiley Merges Old and New
Having recently celebrated its 200th year, John Wiley & Sons Inc. is among the oldest independent publishers in the world. You don’t survive two centuries without an ability to change with the times. That, says Christine Dunn—the focus of this...
NEW - Digital Directions: Your Digital DNA
I started working with digital content 25 years ago, developing interactive products for publishers and other content organizations in New York City. I worked in small media and technology development firms, without much to speak of in terms of infrastructure....
Business Strategy: How to Evaluate New Software Systems for Your Organization
Missed Part I of This Series? You can find Part I of this two-part series here. Taking the time to step back and evaluate your company’s publishing software can be challenging enough in the midst of the daily grind,...
Gene Therapy
“Today the book business stands at the edge of a vast transformation, one that promises much opportunity for innovation: much trial, much error, much improvement.” —Jason Epstein (“Book Business: Publishing Past, Present and Future,” Norton 2001) That was seven years...
‘Leverage the Damn Book’
I recently attended the Book Industry Study Group’s Making Information Pay event (more coverage on pages 7 and 32), where Michael Cader, founder of Publishers Marketplace and Publishers Lunch, offered publishers simple, yet pertinent advice on engaging their audiences: “Leverage...