Guest Column: The Price of E-Popularity
Audio-book sales are up, but revenues are down due to lower-priced
digital downloads.
By
Janet Benson
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The major objection to a comparison to the music industry is in the duration of the experience. Although a record album traditionally fills a CD, most music consumers are interested in one particular song at a time, which has led to single-track downloads and the decline of the "album" concept (and CD sales). Audio-book listeners, however, routinely commit to eight to 10 CDs' worth of a story; a single track is useless to them.
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Janet Benson
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