That noted, we need to be careful about what types of advertisements are placed in the textbook, where we place those ads and how many we place. We have done a lot of homework with educators as we have developed our Textbook Media model. It includes a patent-pending advertising placement system that’s built on our two years of research and in-class testing.
Book Business Extra Q&A -- Freeload Press CEO Talks About His Mission to Offer Students Free, Downloadable Textbooks
That noted, we need to be careful about what types of advertisements are placed in the textbook, where we place those ads and how many we place. We have done a lot of homework with educators as we have developed our Textbook Media model. It includes a patent-pending advertising placement system that’s built on our two years of research and in-class testing.