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Ellen Harvey
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Why are they reading: 66% of books buyers read for pleasure in 2012. Reading for information trailed in second at 11%. The most important factor that led to book discovery in 2012 remained the author. 23% of book buyers purchased books because they liked the author. Only 4% purchased due to customer reviews.
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Ellen Harvey
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Ellen Harvey is a freelance writer and editor who covers the latest technologies and strategies reshaping the publishing landscape. She previously served as the Senior Editor at Publishing Executive and Book Business.
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