Content in Context Conference Addresses Evolving Educational Publishing Industry
Association of Educational Publishers' Charlene Gaynor discusses necessary shift from print to multimedia.
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Joe Keenan
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Our overall idea is to create an event that borrows from the music-festival format—big events on the main stage with smaller, special-interest offerings going on simultaneously. Two such offerings this year were the resource team and the innovation lab. The first offered attendees free, 30-minute consultations with key industry experts; the second showcased vetted, cutting-edge technologies that educational publishers should have on their radar screens. These two offerings were well-received, and I'd say both have the potential to become better and better over time.
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- People:
- Charlene Gaynor
- Places:
- Washington, D.C.
E
Joe Keenan
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Joe Keenan is the executive editor of Total Retail. Joe has more than 10 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.
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