Content in Context Conference Addresses Evolving Educational Publishing Industry
Extra: With many universities trending to digital curriculums, how do educational publishers remain relevant?
Gaynor: It's important to clarify the term "digital publishing" when you're talking about market relevance. The fact is that the K-12 instructional materials market is still primarily a print one, and it's probable that print will remain a part of teaching and learning for a very long time. However, educational publishers need to position themselves to respond quickly to changing market demands, whatever those might be. That's why AEP's goal is to help move publishers to the capacity to deliver high-quality content in any medium or format 24/7. This is our definition of digital publishing. Achieving this outcome will keep educational publishers relevant well into the future.
- People:
- Charlene Gaynor
- Places:
- Washington, D.C.