E Ink Works to Improve Digital Reading

With ebooks growing in popularity, it has become essential to offer consumers better ways to read them on their devices. Publishing Business Conference & Expo speaker Giovanni Mancini has been at the forefront of this effort, guiding E Ink through its latest launch of Carta, the display for the new Kindle Paperwhite which is 22% whiter, providing improved contrast for readers to view materials.

Mancini, Director of Product Management and Head of Marketing at E Ink Holdings, explains in an interview with tech site Pocket-lint, "We try to deliver products that LCD can't do." These products include the Sony Digital Paper Protoype and the Yota smartphone, both of which will allow consumers to read with more ease. To read the full interview click here.

Mancini has over two decades of experience in the semi-conductor and design automation industries. He has been at E Ink since 2010, playing a major role in the launch of the Triton color product and developing the next generation of ePaper from E Ink. For Mancini's expert advice on the global e-book market, check out his Tuesday session at the Publishing Business Conference & Expo, "E-books Beyond Our Border," where he, along with other representatives from top international e-book companies, will cover topics ranging from what the devices actually are to where to find the biggest opportunities in this market throughout the world.