Guest Column: The ‘Green’ Company
Hachette's Peter Datos shares 10 tips for creating your own corporate
sustainability policy.
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Peter Datos
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8. Include specific, numeric goals in your policy. Some publishers have focused on goals for increasing use of recycled and certified "forest friendly" paper. (The Book Industry Treatise on Environmentally Responsible Publishing suggests minimum paper thresholds and can be found at GreenPressInitiative.org.) Some have focused on reducing their total carbon footprint. (The BIEC has set a goal of reducing total industry emissions by 20 percent by 2020.) Setting concrete, measurable "green" goals gives your company targets to achieve, demonstrates progress and energizes everyone around sustainability.
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Peter Datos
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