The Architect of Innovative Publishing
If you don’t know Tim O’Reilly, you should. He’s been a driving force behind the commercial Internet, Web 2.0, blogging and online bookselling. His mission is simple: to change the world. And he certainly seems to be doing it.
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Jim Calder
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He uses the phrase “harnessing collective intelligence” as a type of shorthand for this idea.
“Amazon’s increasing distance from other competitors like BarnesandNoble.com was driven by their relentless pursuit of user annotation on their site,” O’Reilly says. “While competitors imitated obvious features, like reviews, Amazon tirelessly asks users to contribute in literally hundreds of different ways and, as a result, their site has become progressively better than those of its competitors.”
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