iPad eBook Producer Skyreader Media Teams With A-List Children's Author Leslie McGuirk on Pip the Penguin
Exploding iPad and eBook Sales Create Fertile Ground for Skyreader's Ambition
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Like the iPad, eBook market share is exploding and represents a highly lucrative business opportunity for McGuirk and Toronto, Ontario-based Skyreader Media. Skyreader's development team is based in Ottawa.
On April 24, 2012 Apple CEO Tim Cook announced that Apple sold 27.2 million iPads in the first half of 2012 -- more than any PC maker's total sales during the period. Meanwhile, the most recent sales figures from The Association of American Publishers (AAP) state that the child / young adult eBook category saw an incredible 475 per cent increase, up from just $3.9 million to $22.6 million, in the space of 12 months.
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