New HarperCollins Site Connects Readers to Authors Through Daily Offers
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Bookperk<%2Fa>,%20a%20new%20website%20that%20gives%20readers%20"insider%20access%20into%20the%20world%20of%20publishing,"%20according%20to%20the%20publisher.%20Those%20who%20register%20on%20the%20Bookperk%20website%20receive%20daily%20"perks"—delivered%20to%20their%20inbox%20every%20day—which%20include%20offers%20on%20premium%20content%20and%20author-signed%20first%20editions,%20opportunities%20to%20enter%20contests,%20and%20more.%0D%0A%0D%0Ahttps%3A%2F%2Fwww.bookbusinessmag.com%2Farticle%2Fnew-harpercollins-site-connects-readers-authors-through-daily-offers%2F" target="_blank" class="email" data-post-id="5745" type="icon_link">
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For example, current Bookperk offers include a chance to win a signed copy of Justin Bieber's "First Step 2 Forever" and an opportunity to visit the office of Cosmopolitan Editor-in-Chief Kate White, author of "Hush."
"Bookperk offers a new opportunity to give readers the ultimate author experience by customizing special offerings," says Claire Goldwitz, product manager. "Authors are going beyond the written word and connecting with their audiences by hosting cocktail parties and Skype chats, calling into book clubs and hosting workout sessions."
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