The Magic Number of One
Publishers, book manufacturers find digital printing at the center of new publishing models
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“We did a trade show in New York for [book] publishers and the magazine trade in March. Being a little guy we had the Simon and Schusters and Random Houses coming to the booth and asking us if we are truly a one-off book manufacturer,” he says. “They are all looking for that magic number of one. Even the big players are looking at that model, and it really makes sense.”
Lean more at the HP Digital Printing Solution Resource Center: On-Demand Webinars, Demos, Videos, Success Stories, Informational booklets and Go Green solutions.
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- Hewlett-Packard Co.
James Sturdivant
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