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Gilbane's research breaks down the device market into three types: e-readers like the Kindle, smart phones and tablet devices like the iPad. "These devices have different forms, different functions, and the market is really shaking out appropriately," Trippe said. The Kindle, for instance, has done extremely well in the trade-book space, while early speculation about the device taking off in the educational book and magazine segment proved unfounded.
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James Sturdivant
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