It's clear that the audiobook sector has been enabled and buoyed by mobile technology. APA executive director Michele Cobb examines where audiobooks have been and where they're headed next. In "How Book Publishers Can Harness the 'Closed-Loop Power' of Mobile Technology" Matthew Gartland argues that book publishers have yet to fully embrace mobile technology and use it to their advantage. Gartland sees great opportunity here.
Denis Wilson was previously content director for Target Marketing, Publishing Executive, and Book Business, as well as the FUSE Media and BRAND United summits. In this role, he analyzed and reported on the fundamental changes affecting the media and marketing industries and aimed to serve content-driven businesses with practical and strategic insight. As a writer, Denis’ work has been published by Fast Company, Rolling Stone, Fortune, and The New York Times.