Will Your Sustainability Efforts Stack Up?
A KEY TO TOP-LINE GROWTH
For companies like Pearson PLC, Hewlett Packard, Procter & Gamble, Johnson & Johnson, BP, Dow Chemical among others, addressing the challenge of sustainability means ensuring a better quality of life for everyone now and for generations to come. These companies do not see sustainability as a destination, rather they see it as a journey—a journey based on conducting business in a responsible manner that entails maintenance of high and stable levels of economic growth and employment, prudent use of natural resources, effective protection of the environment, and social progress that recognizes the rights and needs of everyone. Rather than seeing the sustainability challenge as a drain on profits, they see it as the key to top-line growth, the management of risk and the creation of value.