Marketing

Ingram Forms Consumer Marketing Unit
February 14, 2022 at 11:00 pm

The Ingram Content Group has created a new unit that will oversee a suite of consumer marketing services centered around its Reader Reach platform.

IPA and Kenyan Publishers Blast ‘Unacceptable’ Copyright Bill
February 14, 2022 at 10:34 am

Messaging from the International Publishers Association joins a chorus of alarm around a fast-moving set of copyright changes in Kenya. The post IPA and Kenyan Publishers Blast ‘Unacceptable’ Copyright Bill appeared first on Publishing Perspectives.

Books to Screen Edition: Patricia Highsmith via Switzerland
February 11, 2022 at 8:06 am

Fans of Patricia Highsmith can look forward to adaptations of her five Mr. Ripley books as well as 'Deep Water,' coming to Showtime. The post Books to Screen Edition: Patricia Highsmith via Switzerland appeared first on Publishing Perspectives.

A Sudden Reversal: Leipzig Book Fair Is Canceled
February 9, 2022 at 9:04 am

The 'imponderables of the pandemic' and staff shortages, organizers say, have left exhibitors unable to commit to Leipzig Book Fair. The post A Sudden Reversal: Leipzig Book Fair Is Canceled appeared first on Publishing Perspectives.

Awards Season: The Audie Awards’ 2022 Finalists: 25 Categories
February 3, 2022 at 9:33 am

The 27th annual Audie Awards program from the Audio Publishers Association features more than 120 finalists. The post Awards Season: The Audie Awards’ 2022 Finalists: 25 Categories appeared first on Publishing Perspectives.

World Read Aloud Day 2022: LitWorld’s Innovative Partnerships
February 2, 2022 at 11:04 am

Behind today's annual Scholastic-sponsored World Read Aloud Day program lie 'innovation partnerships,' a key part of LitWorld's success. The post World Read Aloud Day 2022: LitWorld’s Innovative Partnerships appeared first on Publishing Perspectives.