Subscription ebook services have been a buzzworthy topic in recent years, but are they a good deal for authors and publishers? That was the topic of a standing room only panel, moderated by Smashwords founder Mark Coker who noted the promise of subscription models as well as the "legitimate challenges" they face-specifically, what he called the "Goldilocks principle," ensuring that readers are getting enough value to continue subscribing; publishers are making enough money to justify their involvement; and, of course, the subscription service itself is financially viable.
Tom Breur, VP of data analytics at Cengage, Adam Silverman, senior director of digital business development at HarperCollins, and Andrew Weinstein, VP of content acquisition at Scribd share great tips for integrating data insights into a publishing organization.
IDPF Digital Book 2015 will take place from May 27-28, 2015, at BookExpo America (Javits Center, New York City). The 2015 IDPF Digital Book conference puts you right in the center of the digital action - register today and save with early bird rates. Registration includes free access to BookExpo America and BISG's Making Information Pay.
On the last day of March, Book Business held its first Executive Summit on Digital Publishing. The objective of the event was to provide publishing leaders proven tactics on restructuring their company for the digital era, harnessing the power of data analytics, and utilizing new bookselling and marketing channels. The inaugural event was well received by attendees.
You may have noticed #BBLive15 floating around the Twitterverse yesterday as publishers shared their take on the newest publishing event from Book Business. Yesterday marked the launch of the first ever Book Business Live: Executive Summit on Digital Publishing. We gathered more than 70 publishers from trade, education, and academic publishing segments to discuss some of the most pressing issues in the industry -- from managing organizational change in the digital era to maximizing data collection and analysis.
As Ralph Lazaro VP of digital products at Findaway World aptly pointed out during a panel session yesterday at the Digital Book World Conference, the conversation around digital publishing tends to get hijacked by ebooks. It's easy to forget that audiobooks should be part of the digital discussion.