Scholastic Media, a division of Scholastic Inc., the global children’s publishing, education and media company, today hosted ‘Clifford’s BIGGEST Birthday Party Ever’ – a live webcast event streamed to classrooms nationwide that kicks off a year-long 50th birthday celebration of Clifford the Big Red Dog®. In honor of the celebration, Mayor Michael R. Bloomberg, Mayor of the City of New York,proclaimed the day as 'Clifford The Big Red Dog® Day.'
Approximately 5,000 classrooms nationwide registered to participate in the event via livewebcast and watched as hundreds of first graders from New York City schools participated in the party in front of Scholastic's iconic SoHo headquarters. The children met Clifford’s creator, Norman Bridwell, shared their own birthday wishes for their favorite Big Red Dog, participated in some BIG birthday activities that reinforce the social-emotional, literacy and language skills that Clifford espouses, and finally, sang “Happy Birthday” to Clifford as a giant BIG red dog was revealed along the façade of the Scholastic building.
Clifford
Scholastic wants to start your school year off right with iPad giveaways on Facebook and free e-books from Storia, the new teacher-recommended e-book and e-reading system designed specifically for toddlers to teens. By downloading the free Storia app to your PC, iPad or Android tablet, you’ll automatically receive five free e-books, including a special-edition Clifford [...]
Approximately 70 VIP guests gathered at a special invite-only reception to honor Scholastic Inc., named by Book Business magazine as the Publishing Innovator of the Year
(Press Release) NEW YORK, January 3, 2011—Scholastic Media, a division of Scholastic Inc., the global children's publishing, education and media company, today announced the introduction of its "Touch & Tilt" line of iPad book applications on the iTunes App Store.