Industry's Most Comprehensive Report calls 2010 a 'Perfect Storm' of Challenges to U.S. Book Market
Bowker and PW team again to provide insight into book buying demographics and behavior
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(Press Release) New Providence, N.J. - July 6, 2011— A weakened economy, declining numbers of book buyers, fewer physical bookstores and the acceleration of e-books combined to make 2010 one of the most challenging ever for the U.S. book industry. The challenges and the bright spots in this dynamic industry are presented and explored in the 2010-11 U.S. Book Consumer Demographics and Buying Behaviors Annual Review, the publishing industry's only complete consumer-based report integrating channel, motivation and category analysis of U.S. book buyers. The report, which has become an information staple, is prepared by Bowker's PubTrackTMConsumer and industry trade magazine Publishers Weekly.
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- People:
- Kelly Gallagher
- Places:
- NEW PROVIDENCE
- U.S.
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