"Trade E-book Publishing 2012" includes analysis on how much money e-book users spend on digital titles and a full psychographic analysis to profile e-book user habits like never before. Since the proprietary data is collected regularly, Simba has added specific devices to its nationally representative survey as they came to market. Devices profiled in this edition include Barnes & Noble's Nook line, smartphones (including the iPhone), Amazon's Kindle devices, Apple's iPad and more. The report also analyzes devices based on specifications, such as E-Ink screens versus the increasingly common color touchscreens. Projections on which devices are expected to lead though 2014 -- and which are expected to fall -- are provided in the report.
The report also tracks demographics of book buyers on gender, age, household income, education level and more -- and provides triple the value of the information by showing demographic details of all e-book users, e-book users who have received free e-books in the past 12 months.
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