Best Book Business Interviews of 2014
Oyster's Matthew Shatz on Helping Publishers Tap Next Generation of Readers - Oyster, a leading ebook subscription service, has made headlines since its launch in 2012 causing pundits to debate whether it is a masterful solution for backlist discoverability or a cannibalizer of book sales. Despite publishers' reservations the service has grown its all-you-can-read library to over 1 million titles. Here Oyster's head of strategy and partnerships Matthew Shatz shares the company's vision for tapping young and mobile readers and advancing the publishing industry.
Ellen Harvey is a freelance writer and editor who covers the latest technologies and strategies reshaping the publishing landscape. She previously served as the Senior Editor at Publishing Executive and Book Business.