Press Release: Macmillan Publishers Launches Innovative Marketing Dashboard
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Next Big Book provides an all-in-one-place view, updated in real time, of a particular title's activity in the marketplace. The data sets in Next Big Book currently include:
- Daily and weekly physical and e-book sales from all major retailers
- Social media activity (Facebook, Twitter, Tumblr, Instagram, YouTube, Goodreads, etc.)
- E-mail campaigns
- Web traffic data
- Wikipedia
And will soon be expanded to include:
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