Managing a World of Content
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Producing the Work
Books are not written; they are produced.The best thing a leader can do is put together good teams, because book teams are more like film crews than single authors.
In the Long Run
It is important for a publisher to build an asset base of talent, while maintaining a balance between outsourcing and in-house creation.
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- Companies:
- IBM Corporation
- World Book
- People:
- Nelson Mandela
- Ross
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