Digital Directions: Want to Grow Your Ebook Revenue?
Publishers must raise the bar on quality
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On the other hand, if quality of e–book experience is made a priority, then the publisher will present a product that can support a higher sale price. In addition, e–book revenue may hold the promise of representing more than a replacement of lost print sales, but a source of truly new, incremental revenue—ideally including customers that are not regular print customers today.
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- People:
- Forester
- Places:
- United States
- Virginia
Andrew Brenneman
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