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Ellen Harvey
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the%20Top%2020%20Book%20Manufacturers<%2Fa>,%20a%20ranking%20that%20lists%20the%20largest%20book%20manufacturers%20in%20the%20U.S.%20and%20Canada%20by%20revenue.%20To%20accompany%20that%20ranking,%20we%20interviewed%20top%20printing%20executives<%2Fa>%20to%20find%20out%20how%20the%20printing%20industry%20has%20changed%20and%20the%20issues%20they%20think%20publishers%20should%20be%20most%20mindful%20of%20in%20the%20future.%20Printing%20experts%20shared%20insights%20on%20digital%20printing,%20minimizing%20supply%20chain%20costs,%20and%20integrating%20publisher%20and%20printer%20systems.%20The%20Q%26As%20we%20published%20in%20the%20December%20issue%20were%20just%20snapshots,%20but%20following%20you'll%20find%20the%20full-length%20interview%20with%20John%20Edwards<%2Fa>,%20CEO%20of%20Edwards%20Brothers%20Malloy.%0D%0A%0D%0Ahttps%3A%2F%2Fwww.bookbusinessmag.com%2Farticle%2Fqanda-edwards-brothers-malloy-ceo-john-edwards%2F" target="_blank" class="email" data-post-id="2059" type="icon_link">
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What should publishers be thinking about as they plan their future printing strategies?
From my perspective, the focus should be on what does the customer want and how are you going to get it to them? You want to look for partners that can help you regardless of what the demand is. You have to look for publishers who can really help you manage the life of the title. That is what it is all about.
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Ellen Harvey
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Ellen Harvey is a freelance writer and editor who covers the latest technologies and strategies reshaping the publishing landscape. She previously served as the Senior Editor at Publishing Executive and Book Business.
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