Cover Story: Quill's Will
“Now, do we do any hobby books? Do we do any other sports books? No,” he says. “But we like this author a lot, and we like the fact that we are first on the market. We like the fact that it’s a growing sport and a youngish sport played by people under 40 primarily, and it’s everywhere.”
Follow the Reader
Mettee is just as open to new distribution models, finding success in nontraditional channels, such as selling health and business books en masse to be handed out at corporate seminars and retreats. A team of sales reps keeps in close touch with bookstores and chains across the United States and Canada, and the company has enjoyed notable success in selling foreign rights to titles, having seen books translated into at least 16 languages (including, most recently, a second title in Vietnamese). Closer to home, Quill Driver has experimented with placing books in unusual venues such as car washes.