Reinvent Your Unsold Inventory
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"Sales in the library market, which traditionally demand hardcover books, were stronger than expected [for some titles]," says Esther Margolis, president and publisher of Newmarket Press. "As a result, hardcover stock ran low quickly while [we still had] paperback stock available." Newmarket chose to convert paperbacks from the original printing into hardcovers to keep the supply of hardcovers available to its library customers."
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