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According to publishers, growth in print and e-format export sales has been complementary for several years and will continue to follow this pattern for the foreseeable future, with a considerable percentage of print format revenue coming from the international marketplace. Historically, foreign distributors — particularly those in non-English language countries — offered only 5-10% of US publishers’ English-language titles, mainly bestsellers and in print formats. Internet access, however, has brought the full slate of titles to consumers in these countries; this was followed by the international emergence of eBooks in 2009 and the most dramatic growth in that sector over the last 12 months.
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