Riding the Second Wave of E-Book Publishing: A Q&A with Springer Science President of eProduct Management and Innovation Olaf Ernst
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Extra: How much training and/or hiring did Springer invest in to keep up with these changes in technological distribution?
Ernst: Springer made a big investment in building up the new e-book technologies, which of course is an ongoing initiative. In general, the new technologies require a joint effort on the part of the publisher as well as the bookseller. We continuously train our own employees, as well as our sales partners in the book trade, libraries and agencies, to familiarize them with our new technologies.
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Peter Beisser
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