Frankly Speaking: A Brief History of the Short Run
Or: How digital printing will save us all.
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Frank Romano
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That is why some book printers have a mix of sheet and roll digital and offset presses. Each has its niche in terms of cost-effective run lengths. New inkjet digital presses are encroaching into the low end of offset production. Some roll-fed digital presses print a web width over 40 inches at increasingly higher speeds. Color printing now sells for what black-and-white printing sold for two decades ago.
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Frank Romano
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Frank Romano is Professor Emeritus at RIT School of Media Sciences.
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